the Department for Digital, Culture, Media and Sport (DCMS) is a government agency responsible for creating policies

a non-departmental public body that works for DCMS to build the foundations of community sport

National Governing Bodies (NGBs) are organisations that govern their sport on a national level, managing the rules and regulations of their sport

the NGB responsible for netball in England

local level of sport, often where beginners are involved and focus on community participation

DCMS, Sport England and NGBs

Physical education

The media

The golden triangle

Sponsorship

This unit will examine the golden triangle relationship between the media, sponsors and sportspeople to help understand how sponsorship has benefits and risks for all parties as sports increasingly operate as big businesses in a billion dollar industry of professional sport.

Socio-cultural influences: commercialisation

{{}} can be described as the local level of sport, often where beginners are involved and also a focus on community participation.

the Department for Digital, Culture, Media and Sport

a non-departmental public body that makes sport accessible to all

are organisations that govern their sport on a national level

Match the key word to the correct definition.

govern an individual sport on a national level

provide funding and legislation for sport

Which one is not a key responsibility of the DCMS.

Sport England's goal is to make sport accessible to ...

The department of DCMS is an agency run by who?

Identify the missing word. DCMS stands for the department of Digital, Culture, Media and ...

higher rates of males participate in physical activity

people with less disposable income are less physically active

people with a long-term illness are less likely to be active

higher rates of younger people participate in physical activity

Match the research findings to the factor it relates to.

True of false? Sport England provide funding and resources to raise participation rates for priority groups in the UK.

National Governing Bodies (NGBs) are organisations that govern their sport on a {{}} level.

Gender, age, socio-economic status and disability are examples of factors that affect performance. Which one is missing?

DCMS, Sport England and NGBs

Lesson outcome