Product analysis

Design and technology

In this unit pupils will develop designing and making principles knowledge with an explicit focus on exam technique.

Product analysis helps companies stay {{}} by creating new or improved products.

Gathering customer opinions and experiences

Examining durability, safety, and function

Match each method of product analysis to its correct description.

Put these steps of product analysis in the correct order:

Companies analyse {{}} to ensure products meet customer expectations and market demands.

A phone company reduces costs by removing key features

A shoe brand tests different materials to make trainers more comfortable

A company ignores customer feedback and continues with the same design

A brand copies a competitor’s product exactly without any changes

Which of the following is an example of using product analysis to improve a design?

Which of the following is NOT a method used in product analysis?

"80% of people prefer lightweight materials."

"This chair feels uncomfortable after long use."

"50 customers bought this item last week."

Which of these is an example of qualitative data?

Which of the following is an example of primary research?

"Most customers think the design looks modern."

"Users say the chair is easy to assemble."

Which of these is an example of quantitative data?

To improve quality and meet customer needs

To create completely new products every time

They help companies understand what customers like and dislike

They allow companies to copy competitors' designs

Why are product reviews useful for companies?

Asking people about their product preferences

Watching how users interact with a design

Match each research method to its correct example: