to look into something carefully to learn more about it and find out the facts

set of instructions or steps that a computer follows to solve a problem or make decisions

What did the UK Undercover Voters project tell us?

Citizenship

What is digital media and how is it different?

Why are people concerned by the influence of digital media?

Case study: India - what is an AI election?

What is the social impact of digital media within a democracy?

Is digital media causing the end of free and fair elections?

Pupils consider the impact that new forms of media are having on democracy using case studies from the UK and India.

How is social media changing our view of democracy?

Discriminatory behaviour or images, whether on the grounds of race, gender, disability, religion or belief or sexual orientation, or otherwise.

Depiction or discussion of discriminatory behaviour

Subjects which particular individuals may be sensitive to, eg, adoption, migration, bereavement or death, divorce, poverty, deprivation.

Depiction or discussion of sensitive content

The UK Undercover Voters project aimed to investigate how social media {{}} personalised content to different voter types during the 2024 General Election.

Algorithms ensure all users see the same content.

Algorithms send targeted content to people based on their online activity.

Which of the following best describes how algorithms influence voter experiences?

mixed political messages, some fact-based and some opinion based

climate-focused policies and sustainable promises

Match the voter type from the UK Undercover Voters project to the kind of content they were most likely to see.

It can help voters see all sides of the debate.

It can reinforce existing beliefs and spread misinformation.

It prevents voters from accessing any political information.

How might targeted political content impact voting behaviour?

What does targeted content often focus on instead of facts?

The UK Undercover Voters project concluded that targeted content manipulates opinions by focusing on people’s what?

Technology that makes machines think and act like humans is referred to as what?

Which is a potential positive in using AI in future elections?

Looking at people's social media to gather information about their political beliefs is known as what?

What feature of AI technology can support multilingual citizens in receiving political information?

manipulating a video clip or image to create new deceptive content

stimulates and mimic human conversation with internet users

phone call using an autodialer to deliver a pre-recorded message

What is the collective term used to describe the people within a given country who are eligible to vote in elections?

What did the UK Undercover Voters project tell us?

Lesson outcome

Content guidance