How algorithms influence what we see

RSHE (PSHE)

Understanding online influencers

Understanding my power online

The power of data

This unit explores the forces shaping online experiences, teaching pupils to critically evaluate digital content. Pupils learn about online influencers, how algorithms work, their own power online and the role of data, developing understanding of how and why their online experience is curated.

Media influence: Who decides what I experience in the online world?

Discriminatory behaviour or images, whether on the grounds of race, gender, disability, religion or belief or sexual orientation, or otherwise.

Depiction or discussion of discriminatory behaviour

Match the word to the correct definition.

'I've seen most of the things on the internet.' Is this statement true or false? 

If we watch or like content, the algorithm will suggest __________ content that we are more likely to enjoy.

The content that is suggested to us depends on {{}} about us that is collected by social media companies.

What should we do if we see content online that we don't like?

We are often shown the same content as people who are different to us.

It can be difficult to find viewpoints different to ours online.

If we see the same viewpoint online,it's because it's more likely to be correct.

The internet is full of content from people with different viewpoints.

What is considered to be personal information online?

the viewers or followers of an online influencer

liking, commenting or otherwise interacting with an online post

websites and apps used to share words and images with other people

a network connecting computers across the world

Which are not tactics used by influencers to get more likes and followers?

Influencers are usually motivated by passion, fame, popularity and ... 

Websites and apps sometimes have {{}} to help them make money.

It is always easy to spot what is fake online.

Bias means letting an emotion or opinion influence how you respond over fact.

Websites and apps make more money if more people visit their site.

How algorithms influence what we see

Lesson outcome

Content guidance