detailed information about us stored online

The power of data

RSHE (PSHE)

Understanding online influencers

How algorithms influence what we see

Understanding my power online

This unit explores the forces shaping online experiences, teaching pupils to critically evaluate digital content. Pupils learn about online influencers, how algorithms work, their own power online and the role of data, developing understanding of how and why their online experience is curated.

Media influence: Who decides what I experience in the online world?

What do social media companies use our data for?

True or false: social media companies can only use people's money to create targeted adverts.

One way we can control our data is by only accepting necessary {{}}.

Which are ways we can control our data online?

Which of these are examples of private information?

to put something online, such as a video, image or text

influencing someone's emotions to make them do something

We should not share our passwords with anyone, including our friends.

We should give our friends any information they ask for.

We should not use the same password for multiple sites.

We should use passwords that are easy to guess eg. password

It can be difficult to find viewpoints different to ours online.

We are often shown the same content as people who are different to us.

The internet is full of content from people with different viewpoints.

pretending to be relatable or aspirational online

Which of these are strategies influencers use to get more likes and followers?

An {{}} is a set of rules used or created by a computer program.

The power of data

Lesson outcome