Lesson video

Hello.

My name is Mrs. Enock, and I'm your design and technology teacher for cooking and nutrition, healthy and varied diets.

Today's lesson, I'm really excited about.

We're going to focus on doing research to then develop our own success criteria for making a healthy packed lunch.

I don't know about you, but I'm really looking forward to it.

Let's go and see exactly what we're learning about today.

Let's see what we're learning about today.

To start, we're going to look at what a design brief is.

We're then going to work together to plan and execute our questionnaires.

Finally, we're going to analyse our questionnaires once we've asked everybody the questions.

Finally, we're going to use the information from the questionnaire to design our own design criteria.

Exactly what we need to do to be successful in designing a healthy packed lunch.

So let's see what we need in today's lesson.

In today's lesson, you're going to need some paper, a pen or pencil, and as many people as you can to ask questions to.

Ideally five people.

In today's lesson, there are going to be some key words that we need to use and understand.

Let's have a look at them, shall we? Our first word is target market.

Can you say that? Good job.

Target market is the term we use to refer to the group of people who we're designing our product for.

Now as we know, the product we're designing is a healthy packed lunch and our target market is who are we designing the packed lunch for? Our next key word is market research.

Can you say that? Well done.

Market research is the practise of gathering information to inform our design and market research is finding out what people want when they think about a healthy packed lunch.

Let's look at some more words.

Questionnaires.

Can you say that? Well done.

Questionnaires are a method of gathering information through a list of questions to inform our design.

Basically, we need to plan clever questions so we can actually find out the answer to our question.

What do people want when they eat a healthy packed lunch? Our last key word for the day design criteria.

Can you say design criteria? Well done.

Design criteria are the specifications, the important things we must follow when planning and creating our product.

There's no point asking people what they want if we don't listen to them.

Okay, let's get started.

I'd like you to have a look at these pictures and have a think which packed lunch do you prefer? In a moment I'd like you to pause the video, have a look at each picture and think which one would I want to eat and why? When you're ready, press resume.

Okay? Off you go.

Did you have a think about which packed lunch you prefer? Well done if you did.

Let's move on.

I'd now in a moment would like you to pause the video again but this time have a think, which packed lunch is the healthiest? And of course, why? So in a moment, you're going to press pause, look at each picture and think which is the healthiest and why? Press resume when you're done.

Ready? Off you go.

Did you have a think which packed lunch was the healthiest? Well done if you did.

A good idea for us to really understand what we're designing is to analyse and make notes on the two packed lunches.

Here I've got my favourite lunch with packed lunch three and my least favourite was packed lunch one.

I wonder if you've got the same as me or something different.

What I'd like you to do is just pause the video and make a quick note of your favourite packed lunch and why and your least favourite.

I use bullet points to help me organise my thoughts.

Ready? Off you go.

Well done for making notes.

Let's have a look and see what ideas I came up with.

These are the notes I came up with when I analysed the two different packed lunches.

Packed lunch three, I really liked.

And I liked it because it had a variety of fruits and vegetables.

And I like my packed lunch to be colourful.

I also enjoy food which has been cut up into smaller pieces.

It's just something I really like.

Now, my least favourite packed lunch was packed lunch one.

And my reason for that is the filling on the sandwich didn't look full And it didn't look that exciting.

And also, I would have preferred the apple to be cut up into smaller pieces.

I wonder if you had similar ideas to mind? Or if you had something different.

Either way, I bet you did a great job.

Okay.

Now we've had a little think about packed lunches.

We're going to focus on design brief.

It's one of our key words for today.

Our design brief is what is the actual point of what we're doing? Well, I'll tell you.

The design brief is to design a healthy packed lunch for a primary school child.

So that's what we're going to be doing together.

These are some things that I believe that the healthy packed lunch needs to be.

It needs to be super tasty.

The ingredients chosen must be tasty otherwise no one would want to eat it.

It must be super colourful.

This is a great way to know that we've included lots of different fruits and vegetables and we're going to aim to include at least four different ones.

It must be super healthy.

It must be low in salt and sugar.

And finally it must be seen super fun.

I want the packed lunch to look appetising and be fun to eat.

So that's the design brief.

And also what we need the criteria to be.

In a moment, I'd like you to pause the video and have a think what other children might like in their lunchbox.

Remember, it needs to be a healthy lunchbox.

Once you've paused the video and have a think, press presume when you're done.

Ready? off you go.

Did you have a think about what people would like in their lunchbox? I bet you came up with lots of great ideas.

Let's have a look at healthy foods.

I'd like you to sort these foods into healthy and unhealthy Fruit, raspberries, tomatoes, fruits kebob, cupcakes Mars Bar, chocolate bar, crisps and nuts.

Can you point to something that's healthy? Well done.

I actually pointed to two things that were healthy.

I pointed to the tomatoes and the raspberries.

Can you point to something that's unhealthy? I pointed to the cupcakes.

I really like cupcakes, but they're a special treat rather than being part of my healthy diet.

There's the other unhealthy treats as well.

Did you find them? Well done if you did.

Now we've had a look at what foods are healthy and unhealthy.

It helps us understand how to meet our design brief, designing a healthy packed lunch for primary school child.

Let's have a quick recap on what we've learned and just check our understanding.

So let's answer this question.

Jam is a healthy sandwich filling.

Do you think true, yes, or do you think false, no? Have a think.

Well done if you said false.

Although jam is made from fruit, it contains a lot of sugar.

So there are actually different choices we can have to be super healthy.

Let's have a look at the next question.

Cucumber is a healthy snack.

Have a think.

True for yes, false for no.

Well done.

Cucumber is a healthy snack.

Okay.

Let's look at this question.

Crisps are healthy.

Have a think.

I bet you were right.

While crisps are lovely and crunchy.

They are part of a special treat rather than a healthy diet.

So it is false.

Crisps are unhealthy because they contain a lot of salt and something called saturated fats, which if we have too much of, is not healthy for our body.

Okay.

Let's look at this question.

Cheese is a healthier sandwich filling than jam.

So we're comparing two fillings now.

True for yes, False for no.

Well done.

It's true.

Cheese is a source of protein, whereas jam contains a high amount of sugar.

Lets focus on questionnaires.

In a moment, I'd like you to pause your video and just have a quick think about who you target market is.

Remember, we are designing a healthy packed lunch.

Who are you designing it for? Once you've had a think, press resume when you're done.

Well done.

Let's have a look who your target market is.

You're absolutely right.

Our target market, did you remember? It is children who go to primary school.

Children who choose to have a packed lunch whilst in school.

That's who we're designing the healthy packed lunch for.

They are our target market.

So we need to design a questionnaire for our target market audience.

Our questions are often used to obtain information from a group of people.

In this case, the information that we are getting is what do people want in a healthy packed lunch? Now we use questionnaires because we want the questions to help us get the information we need.

And because of that, we have to think really carefully about the right questions to ask.

In a moment, I'd like you to pause your video to complete this task.

You want to know what a person's favourite snack is, but you need their answer to focus on being a healthy snack.

Hmm.

How should you word that question to make sure you get the answer you're looking for.

Press pause and once you've had a think, press resume.

Ready? Off you go.

Did you have a think? Was it tricky? I bet you still worked really hard on it.

Let's have a look at asking the right question together.

These are questions that I thought of.

What healthy snack do you enjoy for lunch? What is your favourite fruit to eat? By asking the right question, we can get people talking about the things that we want to find out.

Designing a questionnaire.

So we've learned to make sure your questions are not too open.

This could give you answers which are not linked to your design brief.

An example of this question is what food do you like? Now this could lead to a whole range of answers.

Let's have a look.

What foods do you like? You could have people talking about their favourite pizza, favourites flavour crisps, favourite chocolate ice cream or their favourite type of pasta.

Not the questions that we wanted to find out about.

Designing a questionnaire.

You can design a closed questionnaire by giving a range of answers for the people you ask to choose from.

Closed questions help people make choices that you can cater for.

Here's an example.

You could say, what fruit do you like? Then you could give the people four options to choose from.

This way you can choose the options based on the ingredients you have available, and the ingredients you'd like them to choose from.

See how clever our questioning can be? Super.

Questionnaire.

We're going to think about the information we want together.

What do people want to eat in a healthy, packed lunch? We're going to think about who we're asking the questions to.

Do you remember? That's right.

Primary school aged children.

Or possibly their parents.

We're going to make sure the questions are closed, so we can get the answers we want.

That will make it easier for us to analyse our findings.

You can have one question open, just so you can find out exactly what people are thinking.

Have a maximum of seven questions.

Too many questions and people will get bored.

Let's have a look at the questionnaire.

Question one.

What kind of lunchtime snacks do you think are healthy? Question two.

What healthy fillings would you eat in a sandwich? Question three.

What types of fruit would you like me to use in my healthy lunch? Question four.

What types of vegetables would you like me to use in my healthy lunch? Question five.

What foods are high in salt and sugar should I avoid? Question six.

What could I use or do to make my healthy lunch more appealing for children to eat? In a moment I'd like you to pause the video and complete this task.

You're now going to write your own questionnaire.

You're going to plan and write a questionnaire to find out the following things.

What type of healthy sandwich to make.

What fruits and vegetables to include.

Or what else you can include in your healthy packed lunch.

When you've done this, I'd like you to press resume so we can carry on learning together.

Are you ready? Press pause.

And off you go.

Did you have fun filling in a questionnaire? That's fantastic.

Well done.

Time for us to look at analysing our findings.

Here's the answers for my questionnaire.

And I'm going to show you how I organise them to make it easy to analyse.

Can you see how I organise them? That's right.

I used a tally chart.

Question one was what kind of lunchtime snacks do you think are healthy? Can you point to the most popular answer? That's right.

It's cheese.

Well done.

My second question was what healthy fillings would you eat in a sandwich? Can you point to the answers? I know! There were two answers that were most popular.

Carrots and cucumber.

Question three.

What type of fruit would you like me to use in my healthy lunchbox? Can you point to the answer, the most popular answer? That's right, it was strawberry.

Let's see some more.

Oh, the next one was, what type of vegetable would you like me to use in my healthy lunch? And you can see it popped up.

Cucumber is the most popular.

Question five, what foods that are high in salt and sugar should I avoid? Everybody answered very sensibly and said all of them.

Question six.

What could I use or do to make my healthy lunch more appealing for a child to eat? I gave the people a choice of make pictures out of the food, make it themed or make kebabs.

And as you can see, the people said all of them.

What I'd like you to do now, in a moment, is pause the video to complete this task.

If you haven't done so already, I'd like you to ask people the questions from your questionnaire and then analyse the answers.

I suggest completing a tally chart for each answer given.

Then make a note of which answer was the most popular.

Once you're done, press resume and then we'll have a look.

At how I use my answers to make a design criteria.

Are you ready? Have fun asking your questions.

And off you go.

Phew.

Did you ask all those questions? Did you analyse all your answers? That's fantastic if you did, very well done.

Let's have a look and see what I did.

I used the findings to produce a design criteria.

So, the pictures give it away and a little bit don't they? This is what my design criteria needs to be based on my questions.

Now, remember your design criteria might be a little bit different.

My design criteria must have cheese in it, because I've listened to my target market and that's what they want.

It must have the vegetables pepper and carrot in it for colour.

Because again, I'm listening to the answers from the questionnaire.

It will also have the fruit strawberry in it because? You've got it.

I've got to listen to the answers from the questionnaire.

It must have cucumber in it.

It must avoid snacks using crisps, sweets and chocolate.

And finally, I could have food arranged in pictures, a theme or have food kebabs, or even have all three.

That's going to be so exciting to make.

I can't wait.

Can you? I wonder what your design criteria looks like.

Hmm.

I bet you've got lots of good ideas.

Here's our final task.

I'd like you to pause the video and think about what your design criteria needs to include.

You can draw what you're going to do.

You can write notes about what you're going to do or you can tell an adult.

Once you've done that, press resume when you've done.

Ready? Off you go.

Here's an example of somebody drawing a design criteria.

Can you see what they've forgotten? That's right.

They've forgotten all the labels.

I bet you'd be able to add the labels wouldn't you? That's right.

Have a think about what your design criteria is, make a drawing and don't forget to label it.

Good job, everyone.

Let's focus on what we learned today.

You learned an awful lot.

You should be really proud of yourselves.

First of all, you were introduced to what a design brief is.

You then learned how to create a questionnaire.

You asked people the questions from your questionnaire and then you learn how to analyse the findings.

You then used all your findings to produce your own design criteria.

So hopefully now you have a really good idea on how you're going to design and make a healthy packed lunch, especially for your target audience.

Well done for today.

You've worked really hard and I hope you've had as much fun as I have.

Well done for today's work.

I really did have a lot of fun and I hope to see you again soon.

Take care.

Bye.