Developing your graphic design style
I can understand and reflect on what shapes a graphic design style.
Developing your graphic design style
I can understand and reflect on what shapes a graphic design style.
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Lesson details
Key learning points
- Graphic design is deeply integrated into our daily lives, we encounter examples frequently and in many ways.
- A designer's style is a visual approach that reflects their unique perspective, creativity, and technical skills.
- A designer creates a brand for a client by conducting thorough research to understand the client's mission and audience
- The designer’s experiences, interests, and aesthetic preferences play a role in shaping a designer's unique style.
Keywords
Consistent - the deliberate use of uniform elements such as colour, typography, imagery, and layout across a project or a body of work to create a cohesive and harmonious visual experience.
Aesthetics - deals with the principles of beauty and artistic taste. It refers to the principles and elements that define the visual appeal and beauty of a work.
Style - the distinctive visual characteristics and methods that define a creatives work, encompassing elements like form, colour, composition, and technique.
Branding - the process of creating a unique visual identity for a business or product, encompassing elements such as logos, colour schemes, typography, and imagery.
Common misconception
Unlike artists, a graphic designer's personal experiences and preferences have no influence on their work and style.
The designer’s individual experiences, interests, and aesthetic preferences play a role in shaping a designer's unique style.
To help you plan your year 10 art and design lesson on: Developing your graphic design style, download all teaching resources for free and adapt to suit your pupils' needs...
To help you plan your year 10 art and design lesson on: Developing your graphic design style, download all teaching resources for free and adapt to suit your pupils' needs.
The starter quiz will activate and check your pupils' prior knowledge, with versions available both with and without answers in PDF format.
We use learning cycles to break down learning into key concepts or ideas linked to the learning outcome. Each learning cycle features explanations with checks for understanding and practice tasks with feedback. All of this is found in our slide decks, ready for you to download and edit. The practice tasks are also available as printable worksheets and some lessons have additional materials with extra material you might need for teaching the lesson.
The assessment exit quiz will test your pupils' understanding of the key learning points.
Our video is a tool for planning, showing how other teachers might teach the lesson, offering helpful tips, modelled explanations and inspiration for your own delivery in the classroom. Plus, you can set it as homework or revision for pupils and keep their learning on track by sharing an online pupil version of this lesson.
Explore more key stage 4 art and design lessons from the Graphic Communications unit, dive into the full secondary art and design curriculum, or learn more about lesson planning.
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Prior knowledge starter quiz
6 Questions
Q1.Which term refers to the principles of beauty and artistic taste, encompassing the elements that define the visual appeal and attractiveness of a work?
Q2.Which of the following is NOT an example of graphic design in everyday life?
Q3.Match each example of graphic design with its corresponding category
Digital communication elements
Music promotion and marketing
Fashion branding and advertising
Interactive entertainment design
Outdoor advertising