Creative careers: graphic designer
Lesson details
Learning outcome
I can design a logo for a festival.
Key learning points
- A graphic designer arranges visual elements in different ways to convey a message to an audience.
- Examples of graphic design can be found throughout everyday life.
- Graphic design principles, such as contrast, balance and emphasis can be used to enhance the visual impact of logos.
Keywords
Festival - a special event or celebration that brings people together in a communal setting
Graphic designer - a person who creates visual content, such as logos, advertisements, and websites, to communicate messages and ideas
Logo - a unique graphic symbol or design that represents a brand, company, or event, making it easily recognisable
Common misconception
It is not important to consider the identity of the festival when creating your logo.
Remind children that graphic designers should consider the unique character of their festival when creating their logo, so they can visually represent the ethos of the event in their design.
Teacher tip
Children can design their logo in their sketchbooks or on paper, but it may also be helpful to pupils to have access to digital devices. Pupils can digitally explore colour palettes, typefaces and research a variety of festivals and imagery for inspiration.
Equipment
Digital devices, sketchbooks, variety of media for pupils to choose from, sticky notes.
Licence
Lesson video
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Prior knowledge starter quiz
6 Questions
Q1.What best describes a music festival?
Q2.Why is it important to think about the target audience when planning a festival?
Q3.Where does the Cheese Rolling Festival take place each year?
Q4.Match each music festival to the country where it takes place:
United Kingdom
Japan
Brazil
Q5.What does the key word "target audience" mean when planning a festival?
Q6.What can a festival be based on?
Assessment exit quiz
6 Questions
Q1.What does a graphic designer do when creating a logo for a festival?
Q2.A festival is ...
Q3.Which of these is important to include in a festival logo?
Q4.Which tool might a graphic designer use to create a digital festival logo?
Q5.What is a typeface?
Q6.Order the steps a graphic designer might take to create a festival logo:
To help you plan your 6 art and design lesson on: Creative careers: graphic designer, download all teaching resources for free and adapt to suit your pupils' needs...
To help you plan your 6 art and design lesson on: Creative careers: graphic designer, download all teaching resources for free and adapt to suit your pupils' needs.
The starter quiz will activate and check your pupils' prior knowledge, with versions available both with and without answers in PDF format.
We use learning cycles to break down learning into key concepts or ideas linked to the learning outcome. Each learning cycle features explanations with checks for understanding and practice tasks with feedback. All of this is found in our slide decks, ready for you to download and edit. The practice tasks are also available as printable worksheets and some lessons have additional materials with extra material you might need for teaching the lesson.
The assessment exit quiz will test your pupils' understanding of the key learning points.
Our video is a tool for planning, showing how other teachers might teach the lesson, offering helpful tips, modelled explanations and inspiration for your own delivery in the classroom. Plus, you can set it as homework or revision for pupils and keep their learning on track by sharing an online pupil version of this lesson.
Explore more key stage 2 art and design lessons from the Creative careers: critical and contextual unit, dive into the full primary art and design curriculum, or learn more about lesson planning.