Sales and marketing
Lesson details
Learning outcome
I can understand how maths is used in sales and marketing.
Key learning points
- When considering how much to spend on an ad campaign, you need to determine its worth
- Google analytics can help with analysing the impact of an ad campaign
Keywords
Profit - Profit is a business’ financial gain; the difference between the revenue and the cost.
Common misconception
Reducing the cost to increase sales is always the best option.
Although this may seem a good idea, increasing the number of units sold means increasing the amount made and therefore the cost to the business. Therefore the situation needs to be carefully considered.
Teacher tip
Pupils might like to use spreadsheet software to write formulas that will calculate the effect on revenue, cost and profit quickly so that they can investigate when it is better for the business and when it is not.
Licence
except where otherwise stated. See Oak's terms & conditions (Collection 2).Lesson video
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Prior knowledge starter quiz
6 Questions
Q1.A cookie recipe calls for 240 g of flour to make 24 cookies. If you want to make 36 cookies, how much flour do you need?
Q2.If 5 apples cost £2.50, how much would 8 apples cost?
Q3.If it takes 15 minutes to sew 6 buttons onto a shirt, how long will it take to sew 10 buttons onto a different shirt, assuming the same sewing speed?
Q4.If it takes 4 workers to complete a job in 8 hours, how long will it take 8 workers to complete the same job, assuming they work at the same rate?
Q5.If it takes 3 people to paint a house in 12 hours, how long will it take 9 people to paint the same house, assuming they work at the same rate?
Q6.If a car travels 100 miles at a speed of 50 miles per hour, how much longer will it take to travel the same distance at a speed of 40 miles per hour?
Assessment exit quiz
6 Questions
Q1. is a business’ financial gain; the difference between the revenue and the cost.
Q2.A simple formula for total annual profit is: total − total costs = yearly profit
Q3.61% of new visitors to a website were because of advertising on Instagram. If there were 6000 new visitors in total, how many were because of Instagram?
Q4.28% of new visitors to a website were because of advertising on YouTube. If there were 6000 new visitors in total, how many were because of YouTube?
Q5.11% of new visitors to a website were because of advertising on Facebook. If there were 6000 new visitors in total, how many were because of Facebook?
Q6.Aisha and Sam work for a business that sells 11 000 units p.a. at a price of £65 and the cost of producing, packaging and distributing each unit is £42 Calculate their profit.
To help you plan your 9 maths lesson on: Sales and marketing, download all teaching resources for free and adapt to suit your pupils' needs...
To help you plan your 9 maths lesson on: Sales and marketing, download all teaching resources for free and adapt to suit your pupils' needs.
The starter quiz will activate and check your pupils' prior knowledge, with versions available both with and without answers in PDF format.
We use learning cycles to break down learning into key concepts or ideas linked to the learning outcome. Each learning cycle features explanations with checks for understanding and practice tasks with feedback. All of this is found in our slide decks, ready for you to download and edit. The practice tasks are also available as printable worksheets and some lessons have additional materials with extra material you might need for teaching the lesson.
The assessment exit quiz will test your pupils' understanding of the key learning points.
Our video is a tool for planning, showing how other teachers might teach the lesson, offering helpful tips, modelled explanations and inspiration for your own delivery in the classroom. Plus, you can set it as homework or revision for pupils and keep their learning on track by sharing an online pupil version of this lesson.
Explore more key stage 3 maths lessons from the Maths in the workplace unit, dive into the full secondary maths curriculum, or learn more about lesson planning.