Generating phrases for a persuasive advert
Lesson details
Learning outcome
I can develop persuasive phrases using exaggeration.
Key learning points
- Exaggeration is a key feature of persuasive adverts.
- Comparatives and superlatives are techniques used to exaggerate and persuade.
- Comparatives are used to compare two or more things.
- Superlatives are used to compare one noun to an entire group of nouns, placing it at a higher degree.
- Comparatives and superlatives are formed using suffixes or the words 'more' and 'most' to adapt adjectives.
Keywords
Exaggeration - overstating for dramatic effect
Comparative - the form of an adjective that compares two or more things
Superlative - the form of an adjective which compares a noun to an entire group of nouns, placing it at a higher degree
Suffix - a letter or group of letters added to the end of a word to change its meaning
Common misconception
Children find it hard to determine which suffix or word to use to form comparatives and superlatives
Encourage children to orally rehearse the comparative and superlative forms of adjectives to check that they sound correct.
Teacher tip
Provide a word bank with synonyms for the energy ball and adjectives used to describe it to support in forming comparative and superlative phrases.
Licence
Lesson video
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Prior knowledge starter quiz
6 Questions
Q1.How is exaggeration used in persuasive adverts for products?
Q2.Match the vocabulary to the correct definition.
a word that describes a noun
a word that names a person, place, thing or idea
to highlight similarities or differences between things
Q3.Select the adjectives.
Q4.Select the best descriptions we can use for a chocolate energy ball advert.
Q5.Match the vocabulary to the correct definition.
letters added to the start of a word to change its meaning
letters added to the end of a word to change its meaning
the base word from which other words are formed
Q6.What is the unique selling point for the chocolate energy ball?
Assessment exit quiz
6 Questions
Q1.Match the vocabulary to the correct definition.
overstating for dramatic effect
the form of an adjective that compares two or more things
the form which compares one noun to an entire group of nouns
Q2.What is the purpose of using a comparative in a persuasive advert?
Q3.Which of the following are examples of comparatives?
Q4.What is the purpose of using a superlative in a persuasive advert?
Q5.Which of the following are examples of superlatives?
Q6.How can we turn adjectives into comparatives or superlatives?
To help you plan your 4 English lesson on: Generating phrases for a persuasive advert, download all teaching resources for free and adapt to suit your pupils' needs...
To help you plan your 4 English lesson on: Generating phrases for a persuasive advert, download all teaching resources for free and adapt to suit your pupils' needs.
The starter quiz will activate and check your pupils' prior knowledge, with versions available both with and without answers in PDF format.
We use learning cycles to break down learning into key concepts or ideas linked to the learning outcome. Each learning cycle features explanations with checks for understanding and practice tasks with feedback. All of this is found in our slide decks, ready for you to download and edit. The practice tasks are also available as printable worksheets and some lessons have additional materials with extra material you might need for teaching the lesson.
The assessment exit quiz will test your pupils' understanding of the key learning points.
Our video is a tool for planning, showing how other teachers might teach the lesson, offering helpful tips, modelled explanations and inspiration for your own delivery in the classroom. Plus, you can set it as homework or revision for pupils and keep their learning on track by sharing an online pupil version of this lesson.
Explore more key stage 2 English lessons from the Healthy eating adverts: persuasive writing unit, dive into the full primary English curriculum, or learn more about lesson planning.