Writing the first paragraph of a persuasive advert
I can write a persuasive paragraph that communicates the unique selling point of a product.
Writing the first paragraph of a persuasive advert
I can write a persuasive paragraph that communicates the unique selling point of a product.
Slide deck
Lesson details
Key learning points
- It is crucial to communicate the unique selling point of a product.
- The beginning of persuasive writing should focus on the most appealing aspects of the product, e.g. taste.
- A variety of linguistic techniques are used to create persuasive adverts.
- Use of a relative complex sentence supports communicating extra detail about a noun to the reader.
Common misconception
Children may try to include too many persuasive linguistic techniques in one sentence.
Explain to the children that their sentences still need to make sense, so focus on one linguistic technique per sentence.
Keywords
Unique selling point - A unique selling point is what makes a product better than others on the market.
Relative pronoun - A relative pronoun is a word that starts a relative clause like ‘who’ or ‘which’.
Relative clause - A relative clause is a type of subordinate clause that starts with a relative pronoun.
Relative complex sentence - A relative complex sentence is a sentence formed of a main clause and a relative subordinate clause.
Licence
This content is © Oak National Academy Limited (2024), licensed on Open Government Licence version 3.0 except where otherwise stated. See Oak's terms & conditions (Collection 2).
Video
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Worksheet
Starter quiz
6 Questions
Exit quiz
6 Questions
a word that starts a relative clause
type of subordinate clause & starts with a relative pronoun
sentence formed of main clause&a relative subordinate clause
tantalising treats
creamiest
taste buds will dance
boing!
sweet treat